Walking in bumpy, wet terrain is all fun and games until you step on a sharp rock. “A great water shoe is designed with features that provide protection and comfort of the feet from wet environments,” says Dr. Miguel Cunha of Gotham Footcare. “A great water shoe should also be adjustable for a secure and […]
Shoes with motorized wheels could revolutionize the manner in which gamers walk through VR worlds. Currently being developed by UK/US startup Freeaim, the clever kicks are essentially little wearable treadmills. While it’s easy enough to replicate users’ real-world head and arm movements in VR environments, walking is a bit trickier. After all, if a gamer […]
Japanese retailer Beams and Swiss sportswear brand On have come together to create a tennis-inspired athleisure capsule collection fit for Art Donaldson, the character played by Mike Faist in Luca Guadagnino’s “Challengers.” “The collaboration between Beams and On was inspired by the desire to blend technical expertise with high-quality lifestyle products,” said Lucy Delacherois Day, […]
After filing for Chapter 11 bankruptcy protection in April, Shoes For Crews is officially under new ownership. The slip resistant footwear company announced Monday that is has undergone a sale of its assets to first lien secured lenders via a stalking horse credit bid, thus emerging from Chapter 11 bankruptcy and eliminating more than $300 million […]
Hoka is bringing its origin story to life with its newest campaign film. Called “Bird’s Eye,” the Deckers-owned performance brand’s new campaign brings the viewer on a journey to where it all started – the French Alps. The spot features captivating aerial point-of-view shots that helps tell the story of a bird soaring alongside road […]