Ahead of the Berlin Marathon this weekend, Adidas is presenting the two latest entries to its light and fast Adizero franchise. The Adidas Adizero Adios Pro 4 will launch as the brand’s newest super shoe, borrowing learnings from the Adizero Adios Pro Evo 1 while introducing fresh technologies in the upper and outsole. Alongside the […]
To the most devoted sports fan, the atmosphere of college football is unmatched. The bitter rivalries, the unwavering pride in one’s alma mater, the electric bowl games and the daunting road to the national championship game in January. Throughout all of this, one athletic brand’s logo appears on jerseys more often than any other: the […]
Before arriving at the US Open for opening night on Monday, Stan Smith held court at a Hyatt Experience “Find” event at the Thompson Central Park New York. The tennis legend posed for photos with adoring fans and signed their new kicks, while reminiscing about his storied history with Adidas, which is celebrating 75 years […]
As the Summer Olympic Games quickly approach, it was no surprise to see a large number of athletic brands activating around Paris Fashion Week Men’s this month. Asics, Saucony and Salomon have hosted large pop-up showrooms – often in the Marais district – for retail buyers and press for a few seasons now. More athletic […]
Searching for the best shoes for walking, running or even just standing in this summer? Finding footwear that can withstand the heat while providing comfort and support is essential. As temperatures rise, it’s important to invest in a shoe that offers breathability, cushioning and reliable traction for unpredictable weather. Quick Overview Adidas Supernova Stride Running […]
Adidas Originals and renowned esports and gaming org 100 Thieves continued the celebration of their inaugural collection, with a celebration last night in Venice Beach, Calif., that gathered friends, family and fans together for their official global launch. The debut collection, which hones in on a selection of reimagined footwear, apparel and accessories inspired by […]
Adidas is updating its guidance for the year after reporting better-than-expected preliminary results for the first quarter of 2024. According to the German athletic company, currency-neutral revenues increased 8 percent compared to the prior year level. In euro terms, the company’s revenues grew 4 percent to 5.458 billion euros in the first quarter, versus 5.274 […]
All products and services featured are independently chosen by editors. However, Footwear News may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. DSW has teamed up with Vanderpump Rules star Ariana Madix on an exclusive curated collection of shoes for spring. According […]
More change is coming to Adidas. “We regret to inform you that Rupert Campbell, president Adidas North America, has decided to leave Adidas to pursue other opportunities,” the company said in an internal announcement, which was obtained by WWD on Monday. That’s another big shift for Adidas, which was already in the midst of major transformation. The […]
Puma has made a key leadership appointment to its North America sales team as the company increases its focus on growing in the key market. The German brand on Friday announced the appointment on Andrew “Rudi” Rudolph as SVP, wholesale North American sales. He starts Oct. 10 and will report to Puma’s president of North America Bob Philion. […]