Tag: adidas

Adidas’ Influential German Army Trainer Is Making a Comeback

The Adidas BW Army has the strongest case as the original German Army Trainer. Courtesy of FootDistrict The original German Army Trainer is making a comeback — or at least the version with the best claim as the true originator. The Adidas BW Army Lux sees a high quality build usher in the return of […]

Adidas Originals’ New Campaign Focuses on Individuality

The Firebird jacket is one of the featured items in the new Adidas Original campaign. Courtesy of Adidas For its spring campaign, the popular heritage-based sub-label is not just focusing on the heritage of its core products but is seeking to inspire fans to embrace their originality as well. The global campaign, appropriately titled “The […]

Tate McRae and Soccer Star Bradley Barcola Help Adidas’ Sportswear Debut New Running-Inspired Footwear, Lightblaze

Adidas Sportswear has launched its new Lightblaze sneaker line, with the first model dropping today. The shoe is designed for comfort and style, catering to those with active lifestyles who want to look good while on the move. Adidas Sportswear Lightblaze – Tate Mcrae and Bradley BarcolaCourtesy of Adidas The campaign features singer Tate McRae […]

Adidas Set to Cut Jobs at German HQ in Aim to ‘Simplify Operations’

Inside the Arena building at the Adidas HQ in Germany. JONATHAN DANKO KIELKOWSKI Despite finishing 2024 on a high note, Adidas is set to undergo layoffs at its Herzogenaurach, Germany headquarters. In a statement sent to FN on Thursday, an Adidas representative noted that these job cuts are not part of a cost savings program […]

The Best Sneakers Releasing in December

Travis Scott’s Air Jordan 1 Low “Velvet Brown” (right) and Stash’s Air Max 95 are two of the best sneakers releasing in December. CREDIT: Courtesy of Nike With Black Friday passed and the holiday shopping window fully open, the sneaker giants are duking it for your attention in a month packed with high-profile releases. Be […]

Inside Adidas’ Newest Super Shoe, the Adizero Adios Pro 4

Ahead of the Berlin Marathon this weekend, Adidas is presenting the two latest entries to its light and fast Adizero franchise. The Adidas Adizero Adios Pro 4 will launch as the brand’s newest super shoe, borrowing learnings from the Adizero Adios Pro Evo 1 while introducing fresh technologies in the upper and outsole. Alongside the […]

Nike Sponsors 17 of the Top 25 College Football Teams in the Country

To the most devoted sports fan, the atmosphere of college football is unmatched. The bitter rivalries, the unwavering pride in one’s alma mater, the electric bowl games and the daunting road to the national championship game in January. Throughout all of this, one athletic brand’s logo appears on jerseys more often than any other: the […]

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