Tag: adidas

Adidas Raises Full Year Guidance, Says Yeezys Are Selling and Lifting Profits

Adidas on Monday raised its full-year guidance, citing tailwinds from its decision to start selling Yeezy merchandise again after parting with Yeezy head Kanye West and his brand in October in light of repeated antisemitic statements. The German sportswear retailer on Monday reported preliminary results for the second quarter, noting that revenues and profits were “positively impacted” by its decision […]

Adidas Brings the Ultraboost to Golf

Adidas is bringing its game-changing Ultraboost shoe to the golf course. The Adidas Ultraboost Golf, according to the brand, was inspired by the original stylish and functional running shoe that was unveiled in 2015. Adidas said the spikeless golf version was built using the same Ultraboost last, but features several golf-specific updates. These include Adiwear rubber outsoles […]

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