Hoka’s Mach X 2 Courtesy of Hoka Despite continuing to beat earnings estimates in the third quarter of fiscal 2025, Deckers Brands has hit a bump in the road on Wall Street. Shares of the Hoka and Ugg parent company ended the trading day on Friday down over 20 percent. The dip in stock has […]
The Hoka Run Stop Corner Shop COURTESY OF HOKA Hoka continues to sprint in the London market. The Deckers Brands label has opened a pop-up store in east London stocked with all the running essentials. The Run Stop Corner Shop on Bethnal Green Road is a one-stop shop with its own ATM that produces own-brand […]
Fleet Feet CEO Joey Pointer. Courtesy of Fleet Feet With key leadership hires, acquisitions in major markets and new partnerships with emerging brands, Fleet Feet had a standout 2024 — but the run specialty retailer is not resting on its laurels. Although the new year is young, Fleet Feet has wasted no time bolstering its […]
Steve Doolan, Salomon’s president of the Americas, and the Salomon S/Lab Ultra Glide shoe for 2025. CREDIT: Doolan: Courtesy of Salomon; Shoe: Peter Verry When it comes to Salomon, there was plenty to talk about in 2024. And if the brand’s presence at The Running Event (TRE) last week is any indication, consumers and insiders […]
Hoka’s Mach X 2 CREDIT: Courtesy of Hoka Hoka remains in the spotlight as Deckers Brands declares a major milestone for its star running brand. Stefano Caroti, president and chief executive officer of Deckers Brands, told analysts on the company’s second quarter earnings call on Thursday that Hoka eclipsed $2 billion in revenue over the […]
Hoka is bringing its origin story to life with its newest campaign film. Called “Bird’s Eye,” the Deckers-owned performance brand’s new campaign brings the viewer on a journey to where it all started – the French Alps. The spot features captivating aerial point-of-view shots that helps tell the story of a bird soaring alongside road […]
Searching for the best shoes for walking, running or even just standing in this summer? Finding footwear that can withstand the heat while providing comfort and support is essential. As temperatures rise, it’s important to invest in a shoe that offers breathability, cushioning and reliable traction for unpredictable weather. Quick Overview Adidas Supernova Stride Running […]
Comfort-first footwear brands such as Birkenstock, Hoka, Crocs and On Running reported record-breaking first-quarter sales, as a shift in consumer preferences and strategic marketing tactics have transformed these once “ugly” shoes into fashion statements. Birkenstock sandals are seen at a store in Rome, Italy on March 25, 2024. (Photo by Jakub … [+] NURPHOTO VIA GETTY […]
Hoka has picked New York City to be the site of its first flagship. The red-hot sneaker brand will open a 9,000-square-foot store at 579 Fifth Ave. on June 7. The shop, located right off 47th Street, replaces a pop-up two blocks south and joins a smaller location in the Flatiron district. In one of […]
Foot Locker executives on Wednesday said the retailer is making progress on its efforts to increase the assortment of brands outside of the Nike ecosystem. In a call with analysts discussing third quarter results, Foot Locker president and CEO Mary Dillon said that the chain’s brand mix diversity outside of Nike increased to 36 percent of sales in Q3, […]