Sanuk and Surfrider Team Up on New Ocean-Inspired Footwear Collab
Sanuk and Surfrider have teamed up for a new collection ideal for summertime. The footwear collection is made up of four different styles, both for men and women.
The capsule includes Sanuk’s best-selling sidewalk surfers: the men’s Donny x Surfrider, which is available in khaki, and the women’s Donna x Surfrider, which is available in taupe. The collab also includes a new design for men and women called the Ziggy Switchfit x Surfrider available in gray. The style come with a customizable strap and a padded toe post.
In honor of the footwear collection, Sanuk has donated $50,000 to the Surfrider Foundation in support of its mission to protect the coastlines.
“Our goal for this partnership extends beyond creating a super rad, ocean-inspired footwear collection. It’s about building awareness and encouraging advocacy with environmentally conscious consumers from coast to coast this Earth Month and beyond,” said Katie Pruitt, brand director at Sanuk. “We aspire to spark a movement, encouraging others to get involved with Surfrider’s mission to preserve our coastlines, whether it’s volunteering at a local beach cleanup or becoming a member of the foundation.”
The partnership is also a celebration of four decades since Surfrider Foundation was founded.
“As we celebrate our 40-year anniversary, we extend our gratitude to our outstanding partners like Sanuk, who continuously support us as coastal defenders and help us share our mission through impactful activations,” said the Surfrider Foundation CEO Dr. Chad Nelsen. “We’re proud to reveal our latest collaboration with Sanuk in alignment with Earth Month as we showcase our collective dedication to protect our cherished coastlines.”
The limited-time Sanuk x Surfrider collab retails from $50 to $70 and is available for purchase on Sanuk.com.